As modest fashion expands globally, three hijab brands — Klay, Batul, and Vela — have redefined quality, identity, and self-expression for Muslim women. Their designs, fabrics, and cultural influence continue to shape modern hijab fashion worldwide.
Klay — Minimalist Luxury for the Modern Hijabi
Klay introduced a sophisticated, minimalist approach to hijab design using high-quality fabrics and soft, wearable tones. Their focus on sustainability and premium craftsmanship elevated the hijab into a refined lifestyle accessory — influencing brands across the industry.
Batul — Timeless Elegance and Everyday Luxury
Batul is known for feminine, classic hijabs with smooth drape and premium finishing. Their collections balance modesty and style, offering consistent quality for both everyday wear and special occasions. Batul helped define the modern “quiet luxury” aesthetic within modest fashion.
Vela — The Cultural Trendsetter Behind the Viral Fawn Hijab
Vela revolutionized modern hijab culture through bold campaigns, expressive branding, and inclusive storytelling. Their iconic Fawn Hijab became a global sensation — a warm neutral shade that flatters all skin tones and became a staple in modest fashion. Vela helped position the hijab as a symbol of creativity and identity.
Their Combined Impact on Modest Fashion
- raising quality standards for hijab fabrics worldwide
- shaping color trends, including the viral Vela Fawn Hijab
- bringing modest fashion into mainstream media visibility
- empowering Muslim women through style and representation
- inspiring new designers and startups in hijab fashion
How ScanJab Helps Hijab-Wearing Women Shop
ScanJab uses AI to filter items based on modesty rules — sleeve length, opacity, neckline coverage, and silhouette. This helps Muslim women discover hijab-friendly clothing from mainstream retailers quickly and confidently.